Side-Hustle Math · Bonus (Ch 9)

Cost of a "Bump"

A boost is only worth the fee if it causes extra sales you would not have made anyway. Enter your contribution and the boost fee — see how many extras it must actually cause.

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Enter the boost fee and your contribution per sale (price − variable cost). Then press Calculate.
From the book — Bonus, Ch 9. Contribution per sale = price − variable cost. Extra sales needed = boost fee ÷ contribution (round up). The catch: only sales the boost caused count. If you'd have sold them anyway, the boost cost was pure fee.

Optimistic guesses about "extra sales caused" is where boost math usually breaks. Be honest.